Ethical Governance for Oregon and Congress
Good Ethics in Government Makes Good Policy

Russ McAlmond’s groundbreaking book on Ethical Individualism offers a powerful, human-centered philosophy that champions ethical values in all human interactions. This approach stands in stark contrast to divisive ideologies like DEI, which often foster discrimination and tribalism under the guise of progress.
Ethical Individualism provides a clear, principled framework for governance and policy-making rooted in fairness, equality, and respect for every individual.
McAlmond boldly rejects identity politics, which pits groups against one another and undermines the unity of our nation. Instead, he embraces the timeless wisdom of Martin Luther King Jr., who dreamed of a world where individuals are judged not by the color of their skin, but by the content of their character.
This principle—equality of value for every person—must be the cornerstone of government policy. Policies should not favor one group over another but should uphold the equal worth and potential of every individual.This vision aligns with the foundational truths of our Declaration of Independence, which proclaims that all Americans—and all Oregonians—are created equal, endowed with inalienable rights given by their Creator, not the government.
Ethical Individualism rejects special privileges or advantages for any group, advocating instead for equal rights and opportunities for all, based on each person’s unique character and contributions.In a time of growing division, Russ McAlmond’s philosophy offers a rational, unifying path forward—one that honors the individual, strengthens our communities, and ensures governance that is just, equitable, and true to America’s founding ideals.
Join the movement for a government that values every citizen equally and rejects the divisive politics of the past. Send Russ to Congress to fight for equality for everyone.